AcademyMy Course
Applied
AI
From prompt engineering fundamentals to autonomous agent systems: a four-week intensive I teach in person, through machine learning, automation and agentic workflows. Every concept practised hands-on, every tool used on real problems.
Prompt Engineering, 1 module. You leave with a custom AI assistant of your own.
Read week 1 in fullFour weeks, thirteen modules
The course from the first prompt to the final film, in the order it is taught. Every week ends with something you have built yourself.
Week 1
5 days
Prompt Engineering
“Before you can build with AI, you need to speak its language.”
Five days of structured practice, from zero to writing system prompts. By Friday, everyone has built a custom AI assistant with memory and personality.
1 module, plus prompt practice, machine learning, deep learning, neural networks, automated assistants
Also this week
Prompt practice
Writing system prompts that control tone, format and reasoning depth. Students work inside Claude and the OpenAI Playground and learn temperature, top-p and stop sequences hands-on, not from slides.
Tools and platforms
- Claude
- OpenAI Playground
Also this week
Machine learning, deep learning, neural networks
The foundations behind every AI tool: how machines learn from data, what makes learning deep, and how neural networks turn examples into predictions.
Also this week
Automated assistants
Assistants built and tested in the Playground, with an eye on how far they can be automated and personalised, for example a finance assistant with access to company data.
Tools and platforms
- OpenAI Playground
The week's module
Local LLMs
Not every model needs a cloud. This module covers running language models on your own hardware: when it makes sense, how to set it up, and what you trade off in speed, privacy and capability. Students install Ollama, pull quantized models and benchmark inference on consumer GPUs.
Tools and platforms
- Ollama
- LM Studio
- Open WebUI
- GPT4All
- Hugging Face
Course materials
- PPTX
Week 1 ends with
A custom AI assistant of your own
Week 2
5 days
AI in BusinessFrom Strategy to Content
“The real skill isn't using AI tools — it's knowing which problem to point them at.”
This week bridges technology and business thinking. Students identify real use cases, build a business plan with AI support, develop marketing assets with generative tools and present a startup pitch, complete with AI-generated visuals, a value proposition and a market analysis using Tree of Thoughts prompting and Porter's Five Forces.
4 modules
Module 1 of 4
AI-Powered Applications
A hands-on comparison of tools that write, format and optimize job applications. Students test each tool with their own CV and measure the output quality. The module ends with a critical analysis: where does AI save time, and where does human judgment still win?
Tools and platforms
- Kickresume
- Rezi.ai
- Teal HQ
- Enhancv
- ChatGPT
Course materials
- PPTX
Module 2 of 4
Research & Business
From Perplexity deep-dives to AI-driven competitive analysis. Students use search-augmented generation for market research, build a Business Model Canvas with AI assistance and develop a value proposition with the Ventures Kit.
Tools and platforms
- Perplexity
- Consensus
- Ventures Kit
- Piktochart
- Gamma
- HeyGen
Course materials
- PPTX
Module 3 of 4
Content & Design
Canva, Adobe Firefly, Ideogram, Piktochart: the tools are easy. The hard part is a visual language that works across channels. Students create a cohesive brand kit: logo, social media templates, infographic and presentation deck.
Tools and platforms
- Canva
- Adobe Firefly
- Ideogram
- Piktochart
- Leonardo.ai
Course materials
- PPTX
Module 4 of 4
Image & Video Generation
Diffusion models at a conceptual level, then in practice. Students run the same creative brief through Midjourney, DALL-E 3, Stable Diffusion and Runway: prompting strategies, negative prompts, style transfer and the current limits of generative consistency.
Tools and platforms
- Midjourney
- DALL-E 3
- Stable Diffusion
- Runway
- LTX Video
- Kling AI
Course materials
- PPTX
Week 2 ends with
A startup pitch with value proposition and AI visuals
Week 3
5 days
Automation & Data Analysis
“Data without decisions is noise. Automation without understanding is fragile.”
Week three makes the abstract concrete: students process real datasets in Python and Julius.ai, build dashboards that tell a story and wire up their first Make.com automations end to end. The capstone: design, build and present a newsletter automation that runs without human intervention.
3 modules
Module 1 of 3
Machine Learning
The mathematical intuition behind every AI tool on the market: not formulas on a whiteboard, but why a model predicts what it predicts. Students train a simple classifier in Google Colab and evaluate it with real metrics.
Tools and platforms
- Google Colab
- Python
- Julius.ai
- Scikit-learn
- Pandas
Course materials
- PPTX
Module 2 of 3
Automations
Make.com from first principles. Students build three scenarios of increasing complexity: a simple webhook listener, a multi-step data transformation pipeline and a full newsletter automation with conditional logic.
Tools and platforms
- Make.com
- Miro
- Zapier
- Notion
- Slack
- Google Sheets
Course materials
- PPTX
- HTML
Module 3 of 3
Learning & Research
How to learn faster with AI as a research partner. Students use NotebookLM for source synthesis and Consensus for scientific paper search, and build a personal knowledge system that turns unstructured reading into structured insights.
Tools and platforms
- NotebookLM
- Consensus
- Elicit
- Semantic Scholar
Course materials
Week 3 ends with
A newsletter automation that runs on its own
Week 4
5 days
App Development & Agents
“The final week is where everything converges — code, models, and autonomous systems.”
Students go from consuming AI to building with it. They host models on Hugging Face, prototype apps with v0 and Lovable, understand MCP (Model Context Protocol) and build an agentic workflow that chains several AI steps into an autonomous system. The course ends with a creative challenge in which teams produce a short AI-generated film.
5 modules
Module 1 of 5
Hugging Face
The GitHub of machine learning. Students navigate the model hub, test models in Spaces, deploy one through the Inference API and embed it in a simple application. Along the way: model cards, licensing, and the difference between a 7B and a 70B parameter model.
Tools and platforms
- Hugging Face
- Spaces
- Transformers
- Gradio
- Inference API
Course materials
- PPTX
Module 2 of 5
Agentic AI
From single-turn prompts to multi-step autonomous systems. Students build an agent that reasons about a task, breaks it into subtasks, executes them in sequence and validates its own output, and learn when an agent should ask for human approval.
Tools and platforms
- Taskade
- n8n
- Claude API
- LangChain
- CrewAI
Course materials
- PPTX
Module 3 of 5
App Development
AI-assisted coding, also called vibe coding. Students build a working prototype in v0, extend it in Lovable and see how Claude Code turns natural language into full-stack applications. Includes a live app challenge: teams have 90 minutes to go from idea to deployed prototype.
This module’s deck on Skills and MCP runs belowTools and platforms
- v0
- Lovable
- Bolt
- Claude Code
- Cursor
- Replit
- Vercel
Course materials
- PPTX
- HTML
Module 4 of 5
Website Development
From landing page to deployed web application without writing code by hand. Students use AI tools to generate, iterate and deploy websites, and answer the key question: when is no-code enough, and when do you need a developer?
Tools and platforms
- Vercel
- Netlify
- Gamma
- Framer
- Webflow
Module 5 of 5
Video & Voice Synthesis
Text-to-speech, voice cloning, lip-sync avatars and automated video production. Students clone their own voice with ElevenLabs, create a talking-head video with HeyGen and build a complete video pipeline, the toolset for the closing film challenge.
Tools and platforms
- ElevenLabs
- HeyGen
- SadTalker
- GPT Image
- Gemini Video
- LTX
Course materials
- PPTX
Week 4 ends with
An agentic workflow and a short AI film, made in teams
From the classroom
The deck on Skills and MCP from the App Development module in week 4, as it runs in class. The slides are in German.
Loading the deck
Taught in the room
- Taught live and in person, in small cohorts, so everyone gets to speak
- Live sessions with Q&A and feedback on your own cases
- Real tasks from projects, discussed as we go
- The material and slides I use in my own work
- Weeks
- 4
- Days
- 20
- Modules
- 13
- Decks
- 11